India’s Dhanteras trade is headed for a big festival rush, with the Confederation of All India Traders saying business is expected to cross over ₹1 lakh crore. The estimate lands as shoppers prepare for the buying window tied to Dhanteras Puja Muhurat, when traders typically see a surge in demand.
The figure matters because it is not a small seasonal bump. CAIT’s forecast puts gold and silver sales alone at more than ₹60,000 crore, meaning precious metals could account for well over half of the total business. That gap between the overall estimate and the metals tally leaves room for a wide spread of spending on other festival goods, even though no further breakdown was given.
For traders across India, the number is a signal of how heavily the festival period can concentrate spending in a single day. CAIT framed the projection as a business estimate, not a reported sales total, so it points to expected demand rather than money already counted in the till.
What CAIT did not provide is just as telling as what it did. There was no explanation of the assumptions behind the forecast, no method for reaching the ₹1 lakh crore figure and no separate timing for when final sales would be tallied. That leaves the estimate as a strong indicator of festival sentiment, but not a finished account of what shoppers will actually spend.
The important number today is the scale of the bet: more than ₹1 lakh crore overall, with more than ₹60,000 crore expected from gold and silver alone. If buying matches the forecast, Dhanteras will again show how quickly festival demand can move across India in a single trading period.

