Reading: Lucas Bravo guide: Cannes turns the Côte d’Azur into a luxury playground

Lucas Bravo guide: Cannes turns the Côte d’Azur into a luxury playground

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Cannes is not just a film festival town for a few star-filled nights. In a festival-style guide published by , the shoreline is cast as a full Riviera playground, with superyachts in turquoise coves, Champagne-fueled beach clubs, helicopter hops and velvet-rope parties stretching from the Croisette to Monaco and Saint-Tropez.

The draw starts on the water. Superyachts anchor off the coast for rosé-soaked lunches, sunset cocktails and swims near Sainte-Marguerite Island, while the Lérins Islands offer a quieter break from the pace of Cannes. On Saint-Honorat, visitors can pair vineyard tastings with abbey-produced wines by the sea, a different kind of Riviera luxury that trades noise for stillness.

Back on shore, the guide treats the beach clubs as part of the city’s identity. Plage du Martinez offers striped loungers, crisp rosé and people-watching, and every chair carries the name of an iconic celebrity. La Môme Plage leans into a La Dolce Vita mood, while Ciro’s Cannes serves its signature bouillabaisse alongside cocktails. La Guérite adds Mediterranean seafood, DJs and glamorous lunches beneath the pines.

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The piece also widens the map beyond Cannes. The three Corniches, a trio of winding coastal roads linking Nice to Menton high above the Mediterranean, pass through Èze, Saint-Jean-Cap-Ferrat and Beaulieu-sur-Mer. Cannes also reaches the Riviera’s most glamorous destinations by helicopter in 20 minutes, a reminder that speed is part of the status symbol here as much as the address itself.

Saint-Tropez gets its own spotlight, with , identified as a filming location for . Nearby, Jardin Tropezina and Matsuhisa Saint-Tropez are presented as dining and beachside options that keep the focus on long lunches and sea views. Monaco is represented by Café de Paris Monte-Carlo, overlooking Casino Square.

The guide then turns to , which was reimagined in 2024 and is set to change again during the 2026 Cannes Film Festival, when Raspoutine Cannes arrives at FLA and the waterfront complex shifts into another chapter of the city’s after-dark life. That is the point of the entire guide: Cannes is not only a place to attend a festival, but a base for moving through the most polished corners of the Côte d’Azur, one reservation, road or helicopter ride at a time. For readers following and the world around him, the message is plain: Cannes still sells the same fantasy, but now the fantasy spans the entire coast.

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