Josh Allen and Hailee Steinfeld turned the Buffalo Bills’ annual Halloween party into a Wonderland scene after the team’s 36-10 win over the Baltimore Ravens. Photos from the night, shared by Raven Moore, showed the couple greeting guests in matching royal costumes and standing inside a party built around Alice in Wonderland imagery.
The timing mattered because the Bills were already sitting alone atop the AFC after the Kansas City Chiefs lost to the Denver Broncos in Week 8, and the party gave the team another reason to celebrate together. The entrance looked like a large clock reading “Allen’s in Wonderland,” with a long black-and-white tunnel leading to glowing letters that said, “We’re all mad here,” a setup that made the night feel more like a staged production than a backyard gathering.
Steinfeld wore a Queen of Hearts costume, complete with a black dress, red roses, a cape and a crown, while Allen dressed as the King of Hearts. Among the guests in the photos, DJ Moore and Raven Moore came dressed as Violet and Augustus from Charlie and the Chocolate Factory, and Dion Dawkins and Diayaana arrived as Marge Simpson and Sideshow Bob. The mix of costumes made the party read like a full-team inside joke, the kind that only works when everybody buys in.
That is the part that makes Steinfeld’s comments land. In her newsletter, she said, “Josh and I never considered ourselves to be big Halloween people,” even as she described the evening as “the best night ever… now, I think we're into Halloween (?)” She also wrote about a “last-minute scramble” with Allen two hours before the Bills’ party started, and said she ultimately dressed up as her own character from Sinners after first floating a more elaborate idea. In the same note, she shared that she was pregnant with their baby girl, Harper, during the 2025 party period but had not announced it at the time.
The bigger story is not just that Allen and Steinfeld hosted another themed party. It is that they have made Halloween part of the Bills’ social calendar, after also staging a circus-themed bash in 2024. This year’s version fit the moment: a team fresh off a lopsided win, alone at No. 1 in the AFC, and still willing to show that its quarterback and his wife can turn a football weekend into a full-cast event. The next question is not whether they can throw one of these parties again; it is how far they will push the idea when October comes around in 2026.
