Amazon has quietly renamed Kindle Unlimited as Kindle Plus, and the new name is already showing up across its website. For US readers, the subscription is also getting a broader audiobook feature, letting millions of members switch between an ebook and its audiobook version at no additional cost.
The timing matters because the new Kindle Plus branding is already replacing the familiar Kindle Unlimited name on Amazon's subscription pages. The service still costs $11.99 a month in the US, and the basics have not changed: members can borrow up to 20 titles at a time, there are no due dates, and the library still includes a rotating mix of ebooks, magazines and comics. Readers can use it on Kindle e-readers and through the free Kindle app on compatible devices.
That is what makes the update feel more like a renovation than a reset. Kindle Plus remains separate from Audible and is not part of Amazon Prime, so the subscription still stands on its own. The new name also moves it closer to the naming style used by other subscription products, but the reading experience itself is mostly the same. The real addition is the audiobook switching, which folds listening into the same membership without changing the monthly bill.
Even so, Amazon has not said whether the Kindle Plus branding or the expanded audiobook access will roll out the same way in other markets. For now, the change is already live for US readers, who will see Kindle Plus where Kindle Unlimited used to be. The rebrand is one of the biggest shifts for the reading platform since it launched, but the unanswered question is not what the service is called anymore. It is how far Amazon intends to carry the new version beyond the US.
