Fox Entertainment’s Fox Creator Studios and comedian Tom Segura’s YMH Studios are joining forces on a multi-project partnership that will develop, finance and produce a broad slate of original content. The first projects are set to move into production this year, with the content released through YMH Studios’ direct-to-consumer platforms.
The initial slate includes three project types: a stand-up comedy showcase featuring established and emerging voices, a horror comedy animated series and a live-action comedy series set in an airport bar. For Segura, the deal extends a run that has made him one of the most recognizable names in streaming comedy. He has headlined seven Netflix comedy specials since 2014 and created, stars in and executive produces the dark comedy Bad Thoughts on Netflix. Its second season launched on May 24.
Fox Creator Studios launched in January 2026 as a digital-first division aimed at developing new formats, intellectual property and talent by tapping into the creator community. The move with YMH gives that strategy a working test case inside a business model built outside the old broadcast and studio system. YMH Studios says it generates more than 500 million annual impressions across a network of 25 shows, runs its own in-house advertising and sales operation and also sells premium live events, comedy specials and exclusive content directly to consumers.
The pitch here is not simply that a TV studio is backing a comedian. It is that both sides are betting the next stage of comedy development can be built around an audience that already shows up, buys and returns without waiting for a traditional release cycle. Billy Parks said Tom and YMH have created a true direct-to-consumer entertainment business with a loyal audience, proven monetization and a repeatable creative engine, while Segura said he and his team have spent years building a business where they can create independently and stay directly connected to their audience, and that Fox Creator Studios brings the infrastructure and reach to expand it in a meaningful way.
That makes the partnership more than a content announcement. It is a sign that creator-led entertainment is no longer being treated as a side channel to the industry’s main business, but as a system with its own scale. If the first three projects connect with viewers, the deal gives Fox and YMH a model for building and releasing comedy on platforms that answer first to their own audience.
