Reading: Snowflake shares rise 4% as AI fears ease and demand holds firm

Snowflake shares rise 4% as AI fears ease and demand holds firm

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shares jumped 4% in afternoon trading, then gave back some of the move and settled at $163.42, up 3.8% from the previous close. The swing came as investors started to soften their view of the existential threat artificial intelligence poses to traditional software companies, and as a broker note pointed to continued demand for Snowflake's products.

said companies were still spending to modernize their data, and said channel checks with customers, resellers and partners showed growing interest in Snowflake's newer AI tools, including Intelligence and Cortex Code. That helped steady sentiment around a stock that has been punished this year even after the latest bounce. The move mattered because software shares had been trading at a discount to the during what some on Wall Street have called the , a stretch when investors feared AI would not just pressure software margins but replace whole categories of traditional SaaS businesses.

Snowflake's shares have had 22 moves greater than 5% over the last year, a reminder that traders still treat it as a fast-moving name even by big-tech standards. The stock is down 24.6% since the beginning of the year and was still trading 41% below its 52-week high of $277.14, set in November 2025. That gap shows how much optimism has already drained out of the name, even as interest in its newer AI offerings begins to rebuild a case for the company.

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The rebound also follows a 4.7% gain three days earlier, when President Trump's state visit to Beijing lifted market sentiment across tech. But this session's move was more specific: not just a broad risk-on trade, but a sign that investors may be reconsidering the assumption that AI automatically spells trouble for established cloud software companies. The more relevant question now is whether that easing fear can turn into a more durable recovery in demand, or whether the stock is simply catching up to a market that had pushed it too far down in the first place.

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