Obsession is moving fast enough to threaten the King of Pop’s hold on second place. The Focus Features and Blumhouse-Atomic Monster release is projecting a near $20 million second weekend, with a 4-day total of $24.8 million and an 11-day running total of $55.1 million if current estimates hold.

That would put the film 18% ahead of Longlegs at the same point in its run, with Longlegs ultimately finishing at $74.3 million domestically, and 17% behind Nosferatu, which ended at $95.6 million. For a horror title in its second weekend, that is not a small comparison set. It is the range that helps define whether a breakout is merely strong or headed for a much bigger finish.

The new numbers also show the movie gaining ground with the audience that matters most to its weekend. Its definite recommend has climbed to 74% from 70% last weekend, while women now make up 51% of the audience, up from 41% in the opening weekend. Men still edge women in definite recommend, 75% to 73%, but the film’s reach has clearly widened beyond the first wave of early adopters.

The audience breakdown points to a film pulling from several pockets at once. Men over 25 account for 27% of ticket buyers, women under 25 for 26%, women over 25 for 25% and guys under 25 for 22%. The 18-34 crowd makes up 75% of the audience overall, with viewers 18-24 now ahead of the 25-34 group, 40% to 35%.

Those younger and older fans are also rating the film highly. Women under 25 gave Obsession a 91% grade, while men over 25 gave it 90%. That kind of spread matters because it suggests the movie is not living off one narrow audience lane. It is finding repeatable support across age and gender groups, which is what gives a horror title staying power after opening weekend.

Obsession’s run now sits in the same conversation as recent horror performers that turned sturdy openings into long theatrical stretches. If the current projections hold, the film will have enough momentum to keep pressing past the second-weekend test and into the kind of run that can reshape expectations for the rest of the release.

The next milestone is simple: whether Obsession can convert this audience mix and stronger recommend score into enough weekday holdover to keep closing the gap on the top tier of recent genre hits. Right now, the answer is yes. The movie is not just holding; it is building.