Alexa Bliss has signed with Prototype Talent Agency for representation in all areas, adding another layer to a career that has stretched far beyond the ring. Bliss, born Lexi Kaufman, remains one of WWE’s most recognizable performers and is still being represented by Leverage Management and Hinshaw Law.

The move comes as Bliss continues to stay visible on multiple fronts. She is a five-time WWE Women’s Champion and a two-time WWE Women’s Tag Team Champion, and she can be seen weekly on USA Network’s WWE SmackDown!. Tomorrow night, she is set to compete on WWE’s Saturday Night’s Main Event on Peacock in a 6-woman tag team match, teaming with Women’s World Champion Rhea Ripley and Charlotte Flair against Jade Cargill, Michin and B-Fab.

Bliss has already built a cross-platform résumé that makes the new agency deal more than a routine business update. She previously hosted her own WWE Network talk show, Uncool With Alexa Bliss, where she and celebrity guests revisited their most cringeworthy pre-fame moments. She has also appeared in WWE 2K and Call of Duty: Mobile, turned up on Apple TV+’s Carpool Karaoke, Fox’s The Masked Singer, Peacock’s Punky Brewster, Disney’s Walk the Prank and E!’s Total Divas, and lent her voice to Obiguro in Netflix’s Sakamoto Days and Maki Ueda in Netflix’s The Queen of Villains.

That reach has only widened in recent weeks. Bliss and Ryan Cabrera recently released the viral song “I’m Just Drunk,” which drew more than 7 million Instagram views in its first week. She also has 10 million followers across her social media accounts, while Bowling for Soup previously wrote a song about her called “Alexa Bliss.” For an established WWE star who has already moved comfortably between wrestling, television, gaming, animation and music, the new agency arrangement signals that the next phase of her career is being built to travel just as widely.